Interview with Priyanshu Joshi CEO of Diginix AI IT Solutions

We had an exciting conversation with Priyanshu Joshi on the trends, challenges, misconceptions,  and applications of  Artificial Intelligence in everyday life and in times of pandemics.

Please can you give us a little background about yourself and your current role?

Priyanshu Joshi has graduated with a bachelor’s in computer science engineering from Rajasthan Technical University and a master’s in international business from Hult International Business School. He is a Six Sigma Black Belt certified professional with extensive experience in the energy and information technology sector. Priyanshu is CEO and co-founder of Diginix AI IT Solutions (Dubai). Priyanshu along with his co-founder and CTO, Nishant Pandey has come a long way and developed multiple state of art products. 

A few of their prominent products are Smart E Police and Traction, where Smart E Police, an autonomous platform for UP Police (Indian State). A 3 years project included a complete study and understanding of the Police force system of India and include end-to-end digitalization of the policing system. The product comprising over 60 applications in a single platform shall not be mistaken with a single application running on Google and Apple store, but it is a complete Police Force Ecosystem and a world-class product beating the rankings of some prominent government police applications in play store rankings. 

The product was tested live in the world’s largest fest “Kumbh Mela 2019” where it facilitated over 30 million people for 45 days and reduced the force deployment time from 10 hours to 2 hours.

Our second product “Traction” is a high-quality product with a complete restaurant management ecosystem and has been running live in 120 restaurants for the last 2 years. Traction is a multi-language platform with a presence not only in the UK but also in Africa, UAE, and India. Recently we have launched the product in the MENA region.

Both products work on advanced data analytics and some modules involve machine learning as well. Diginix AI has successfully delivered several service projects for the industrial sector which are mainly focus on Artificial intelligence.

What are the common uses and applications of AI?

Artificial intelligence and its applications are growing exponentially, everyday people are getting aware of AI and integrating it with their generation-old business.

AI in general reduces the manpower and increases the efficiency of work, making it more accurate with relentless execution and operational excellence. AI can help in analyzing a massive amount of data in a short period of time and techniques like deep learning, machine learning can help in producing accurate results with self-improvement in previous results. The massive use of AI in recent times has been seen in poverty maps, automating agriculture practices, and supporting irrigation, climate change, waste management, healthcare industry, predicting consumption patterns, monitoring, and streamlining energy usage.

There is a great demand in the market for Sentimental analysis where industries can know about the sentiments of people about their product using Artificial intelligence.

A machine can go through a thousand GB of data on the internet and can provide views of the public about their product or any individual as per the requirement. Machine learning keeps improving the accuracy of the prediction throughout its lifetime.

The most common AI application we can notice these days are virtual assistance on calls and advanced chatbots. Almost every bank and customer care unit has replaced manpower with chatbots & virtual assistance to increase productivity.

Here Chatbot and virtual assistance help the company to direct the query to correct department and reduces the turnaround time to resolve the query. Small issues are handled by the virtual assistance itself, where human interaction is not required.

If we talk about space, AI is the key. My belief is that long space travel is only possible by machines or humanoids. Where either the human brain can be integrated with machines to increase its life and durability or we create a machine that can mimic the human brain.

We can discuss AI applications all day long as there are endless opportunities to work with AI.

What are the most common misconceptions about Artificial Intelligence?

AI will take away the jobs, AI is totally machine-dependent, AI is dangerous, AI cannot solve my problem are the regular and common misconceptions that we hear in this industry. I’ll say it’s just ignorance or unwillingness to know more about AI.

Artificial intelligence is a future, no it’s not dangerous, AI follows human command, logic, and instructions already coded during the system development. Agreeing on the fact that the system is autonomous, but it thinks what we want it to think and executes what we want the system to execute. AI operations and their accuracy totally depend on the data input, which is done by Humans. Hence it’s human-dependent. The major problem of these misconceptions arises because people are not aware of the application of AI and how it can improve their daily business giving them prominent profitable growth.

Most businesses do not hire AI engineers or Data scientists, who can guide them to improve the existing system running in their industry for generations. Though I am not worried about these misconceptions much because AI will disrupt every industry tomorrow and tomorrow is coming sooner than we thought. I believe in the coming 5 to 10 years, every existing software, technology, industry even normal human life will be mold in AI/ML systems.

Do you think replacing a lot of jobs with AI will turn out negative for the people working those jobs? What should they do instead?

AI doesn’t take human jobs, it just provides more accuracy to a running function. Its guiding force for business to increase productivity. At the end of the day, AI works with Human command, it provides the results which are accepted or rejected by humans hence there is always a human interaction at the start and at the end of the node. Yes, applications of AI take their own decisions, but everything is programmed by a human.  Just like parenting a child.

There are some cases where AI can perform better work as compared to manual labor but that should be considered as a part of evolution. Don’t we all want to perform better in our business? AI works on data, better is the data input, the better will be Machine Learning Results. Hence if AI eats up the job from one segment, it will increase the demand in other segments, for example, Data analytics. Every decade comes with a new technology, which requires new skills. Earlier Typewriters use to be considered best, now computers have taken its place. Similarly, with letters to emails, landline phones to mobile phones, and many more examples we can correlate with. People need to have a growth mindset and improve their skills as per market requirements.

AI has increased the scope of data analytics extensively and I see a lot of jobs coming in the same sector in the near future.

What are the trends and challenges that AI and automation face right now?

If we talk about 5 years to 10 years back, AI was considered a threat. There was a general tendency of people to avoid anything associated with AI but now the time has changed.

We have been getting inquiries from a large corporation and majorly from SME’s regarding AI incorporations in their business. In general, their requirements end with Advance data analytics but they use the buzz word AI in their RFQ. Which shows the general acceptance of AI by the people. The demand for AI has been increased exponentially in the recent past and a major challenge for us is to explain to the business how AI can help them with the increase in productivity and profitable business growth. People want AI but they don’t know how it can help them.

How AI can be helpful in the situation of COVID-19 and the world crisis?

COVID-19 has been a massive scale crisis that has potentially dragging countries into recession. Researchers are working to find out the solution for COVID-19 at war hooting mode but the data is too large to handle for human intelligence alone.

Hence AI has been playing an active role in supporting researchers, governments, healthcare systems, and various agencies to fight against COVID-19. AI application has been supporting from the very beginning of this pandemic. COVID-19 detection through facial recognition & fever detection AI has been extremely helpful in detecting the virus at international airports, mall entrances, and places where mass is expected.

There have been more than a million cases of COVID-19 across the world, now you can imagine the number of people who must have got tested and inquired for the test. This huge amount of data has been handled by virtual healthcare chatbots, another application of AI.  These chats bots have the capability to understand multiple languages and answer the general queries related to COVID-19, hence promoting an effective and fast means of communication.

To curb the spread of COVID-19, governments across the world have imposed locked down across the country. To monitor these locked downs, governments have been using advanced drones to detect public movements and identify areas for appropriate action. These drones are intelligent enough to understand human body language and send real-time information to concerned departments forcing prompt action by the duty personnel.

Tests for COVID-19 were another problem for health care authorities. Millions of people wanted to get tested and it was necessary for the government to find out COVID-19 positive people asap to quarantine them. At the early stages of the COVID-19, tests were taking at least 4 days to come out with a result, but AI has changed the whole ball game by giving the test result in 15 min. Thousands of people were getting tested within a day and hence allowing the government to take prompt action. There are many other AI applications in the market, which has been impacting the everyday life of people.

Who are the people that inspire you?

I am most inspired by entrepreneur businessmen and philanthropists Ratan Tata and entrepreneur Elon Musk. I love the way Mr. Ratan Tata has incorporated human values into his business, where social responsibility comes first not only on paper but it’s visible on the ground. The vision of the company and its products are developed and designed to support the life of the common man. Whereas entrepreneur Elon Musk has always been known to bring new ideas to the table and executing them with full confidence. There might be thousands of people against him and his idea but he makes sure to execute it with accuracy and make it a successful business.

I take positive things from both, confidence from Mr. Musk and humanity from Mr. Tata.

A brief history of Artificial Intelligence

Thirty years ago, everybody was thinking about flying cars. Do we have flying cars now?? of course not! But we have something better. Artificial Intelligence. AI, wheel of our times, it will change the world as the invention of wheel did in the stone age. The term ‘artificial intelligence’ was given by John Mccarthy way back in the 50’s, but the journey of understanding the process took more than half of a century.

The idea that machines can truly think started ages before that. Greek myths incorporated the idea of intelligent robots. In early times sacred mechanical statues in Greece and Egypt were believed to be capable of emotions and wisdom. In those times there were legends of machines who can think and feel. In the early seventeenth century ‘Rene Descartes’ proposed that bodies of animals are nothing more than complex machines. Blaise Pascal invented a mechanical calculator, the first digital calculating machine in 1642.

After two centuries Charles Babbage and Ada Lovelace worked on programmable mechanical calculating machines. In the early twentieth century, there were efforts to built chess automation. The early 20th century saw many efforts to build programmable calculating machines. In 1944 paper on game theory was published by John Van Neumann, which later proved invaluable in the progress of AI. Alan Turing and Vannevar bush were amongst the notable early contributors. In an article in 1945, Bush wrote, ” Consider a future device…in which individual stores all his books, records and communication, and which is mechanized so that it may be consulted with exceeding speed and flexibility. It is an enlarged intimate supplement to his memory”. After half a decade of this article Alan Turing, a mathematician proposed a test named after him turung test.

The test is used to check the machine’s ability to exhibit intelligent behavior equivalent to, or indistinguishable from, that of a human. In the next decade, Arthur Samuel wrote the first game-playing program. In 1959 the AI division was set up in MIT. After these early attempts to understand AI, the idea kind of just evolved about what actually can one mean, if one says that machines can think. Many advancements were made along the way.

Early developments took place that laid the foundations of AI for practical use. So, the uses of AI we are seeing around us in every day to day activity have been developing for centuries, and here it has come to this form to make our life beautiful. The present form of AI is present everywhere, even at places we don’t know about. The web net that we live in today is powered by AI. The recommendations you see on Netflix, Amazon, news portals, and virtual assistants like Siri, Google Assistant, Alexa… AI is now deeply embedded in our lives. It is making our lives safer and easier. Tesla, a company founded by Elon Musk, is making self-driving cars, and are considered to be the safest cars, free of manual errors. Making us safer and better. Our life is driven by AI, it is continuously nourishing us and we here at DIGINIX are trying to add our bit to this revolution.

We are an organization dedicated to the betterment of this technology. To make this world a better place to live. We are an organization owned by Millenials who think about technology and how to move towards a solution-oriented world. We are trying to provide solutions to the post-COVID world through technology. Join us for any technology-oriented solutions.

A brief description about Digital Marketing

Digital marketing is the act of promoting and selling products and services by leveraging online marketing tactics such as social media marketing, search marketing, and email marketing.

In marketing is to make the right offer at the right time and in the right place. Today, your customers are online: hanging out on social media, staying updated on news sites and blogs, and searching online when they have a need. Digital marketing puts you in those same channels, so your best prospects can see you, learn more about you, and even ask questions to learn more about you and your products or services.

In many ways, digital marketing is no different than traditional marketing. In both, smart organizations seek to develop mutually beneficial relationships with prospects, leads, and customers but digital marketing has replaced most traditional marketing tactics because it’s designed to reach today’s consumers. Think about the last important purchase you made.

Regardless of what it was, you probably began by searching the Internet to learn more about available solutions, who provided them, and what your best options were. Your ultimate buying decision was then based on the reviews you read, the friends and family you consulted, and the solutions, features, and pricing you researched. Most purchasing decisions begin online. That being the case, an online presence is absolutely necessary—regardless of what you sell. The key is to develop a digital marketing strategy that puts you in all the places your followers are already hanging out, then using a variety of digital channels to connect with them in a multitude of ways.

Having a strong digital presence will help you in multiple ways:

• It will make it easier to create awareness and engagement both before and after the sale
• It will help you convert new buyers into rabid fans who buy more (and more often)
• It will kickstart word-of-mouth and social sharing—and all the benefits that come with them
• It will shorten the buyer’s journey by presenting the right offers at the right time

Digital marketing isn’t magic, and you don’t need to be a computer whiz to be good at it. Instead, you need to cover foundational disciplines such as content marketing, social media marketing, and email marketing, always in the context of the goals that businesses care about. These goals include acquiring new leads and customers, monetizing the leads and customers you already have, and creating communities of brand advocates and promoters. 

How to start eCommerce Business

E-commerce, We do remember rushing to the markets or shops around the corner, whenever we required anything, but are we doing the same nowadays?. If yes, then a very little, so who is there to help us with our chores? who is delivering goods and services at our doorstep? Who is taking care of our shopping choices? Why are we not visiting stores frequently as earlier?. Well, the answer to all the questions is online buying and selling or E-Commerce platforms as we commonly know it.

Basically, E-commerce is known as electronic commerce where all the businesses related to buying and selling of goods and services combined with money transactions along with the data maintenance take place over the internet. Nowadays, E-commerce is not a mere alternative but is a separate business where well-known and big companies like Amazon, Flipkart, Myntra, eBay, and many more rules over the globe. So if we generalize then E-commerce is a commercial transaction that takes place over the internet.

E-commerce is now blooming bigger than ever. It has a business value of more than 4$ billion which is more than the economy of many countries. There are numerous E-commerce activities such as online food delivery systems, groceries, and household, fashion and lifestyle, services like house cleaning, medical services, and many more. Hence it can be said that E-commerce has become a vital part of our life as it covers every aspect.

Since E-commerce is an online business, therefore, a website or an online platform where the customer and seller can make transactions of goods and services is its basic requisites. Also, along with that there are many other essential elements for E-commerce websites such as it should be user friendly, shopping and check out process should be simplified, the website must have mobile compatibility, it should carry the proper images and descriptions of the products and services, a customer support portal should be there to deal with customer-related problems, as a lot of online money transaction takes place there must be reliable and strong security and privacy management of the customer’s credentials.

Overall, we can say that in modern times like these when life is quite fast and we hardly get the times for our daily chores, E-commerce is the best we could get a customer as it has a global reach, universal standards, information density, and social technology. Thus, E-commerce has become a vital part of our pacy lives and need of the hour.

Importance of Website Development for Business

Website Development, Earlier we had visiting cards, hoardings and banners placed significantly for the marketing purpose and the rush to get the adequate placing for them was huge but in recent times a lot has changed as now we have websites which are easy to use and are in reach for the customers from their PC and mobiles. Websites have changed our businesses and markets drastically as now it is compulsory to have a website if you own any kind of business or service.

Basically, a website is a virtual tour of your service or a magazine or a storefront at the same time where a customer could visit and explore, also it is a platform that gives both the buyer and seller a virtual meet. Hence it can be said that the design or user interface of your website is crucial for your business as it can easily make or break your business. As a good website is always user-friendly, the website should have both computer and mobile Compatability, the website must have a complete description of the product with useful images and descriptions and it should have a portal for the money related transaction.

As we have discussed above the importance of having a website nowadays but before that, we should also know about the website development as it helps your business and company to increase the product knowledge, sell your goods and services, increase of the popularity of your business, maintain communication between your customer and you and many more. Overall, Web Development is the art of developing a website as per the requirements of the customer or business. Web development can vary from a simple single static page of plain text to a complex website with many useful buttons and hyperlinks.

Moreover, when you have a well-managed website, people can rely on you. It builds trust, and when visitors trust you, they won’t have doubts in getting your products and services. In effect, you will have a thriving and profitable business. So to develop a good user-friendly website we should first go through the gathering of the information, moto, purpose, and our target audience after that there should be proper planning of site map and wireframe creation which is then followed by the final design, page layout, review and approval of the website.

While the final step includes content writing, coding, testing, and launching along with that we need the regular maintaining of the website as regular updating and all this work is done by a skilled web developer who must have the knowledge of both front and back-end developing. Hence it can be said that now Web development is also a separate domain and business in which there are many companies like us at DIGINIX-AI who you could hire to develop and maintain the website for you.

Start Your Career Right at Diginix Ai IT Solutions

Diginix Ai IT Solutions, We are all about big ideas and big opportunities. The opportunities to think differently, act uniquely, and deliver spectacular outcomes for the business. We enable this through a culture that welcomes collaboration, supports differences, and celebrates people with their ideologies- making us truly what we are.

MAKE CONNECTION FOR LIFETIME

At DIGINIX-AI we believe that our success is powered by the expertise and enthusiasm of our people. Our focus is to attract, retain and nurture the best of talent. Work with and learn from the best in the business. In an environment that challenges and encourages ingenuity – to grow and succeed in a world driven by innovation and disruption.

OUR IMPACT?

Life at DIGINIX-AI is not about essaying a role. It’s about getting a canvas to express your persona, and realize the full potential of where you can reach and what you can become. You get to expand your wings to the fullest and dive into a world full of ideas. It is an opportunity to shine through every challenge and create an impact for our clients, your team, and yourself.

EMPLOYEE’s PERKS

Learn and excel – the freedom to learn and hone the skills by working with the thought leaders.
Challenge yourself – it is about doing new things and improving every time.
Step ahead – work with innovating technologies and game-changing projects.
Live life to the fullest – an environment that strikes a happy work-life balance to make every day enjoyable.

The Modern Technology, How is it Changing?

Earlier ‘T’ stood for Tiger, Tea, or Tie. But modern times have given us their own ‘T’ which stands for Technology.

Technology has also showered us with brand new devices in recent decades, like computers, laptops, mobile phones, tablets, and voice assistant devices. With these devices, we can do things like transfer money instantly and make purchases for everything from clothes, food delivery, groceries, furniture, make calculations rapidly, can be everywhere virtually, and many more.

Technology has even changed how we entertain ourselves, meet each other, and consume all types of media. It’s made fun advancements, but it’s also made important advancements in safety when it comes to home security and medical devices, and national security.

Since there are so many new technologies to keep track of, it can seem overwhelming to adapt. However, all of these new technologies are designed to make your life easier. Even though it may not feel intuitive, learning how to use smartphones, smartwatches, and voice assistants just takes a little bit of instruction and practice.

Moreover, Technological developments have started to interfere explicitly with human nature. Biotechnologies, brain implants, and enhancement technologies make it possible to reshape humanity in various ways. Art, Technology, and Culture. Technologies help to organize the sensory repertoire of human beings: they disclose new ways of experiencing reality. Understanding the relationship between humans and technology is key to responsible development and acceptance of future technologies in almost every application field, be it energy, mobility, health, work, living, learning or entertainment.

Thus, there is no denying that the future of technology will continue to revolutionize our daily lives. In a few years, driverless cars may be the norm for everyone, Quantum computers will be seen around and robots will be commonplace in factories. Future technology is sure to transform our lives in unbelievable and unpredictable ways, but here in DIGINIX-AI, we highlight the many common ways technology is changing our lives today. DIGINIX-AI is a technology-driven organization that has a business model, innovation strategy, and growth that are technology-centric and we help our clients and partners to use, understand, and nurture our skills with deep knowledge of modern technology.

Importance of Data Science in a professional ethics

Data Science, Let us first know about from where the Data Science is originated. In recent years, Data Science is being used in various industries such as computer vision, artificial intelligence, risk management, fraud recognition, marketing optimization, and public policy, etc. With the combined help of machine learning, statistics, data preparation, and predictive analysis, data science attempts to resolve many problems by extracting new knowledge and insights within individual sectors and the budget. Data science focuses on the utilization of general strategies being used in our common lives while not ever-changing its application, regardless of the domain.

This method is entirely different from traditional statistics which incline to concentrate on giving solutions that are specific to explicit sectors or domains. The conventional approaches rely on giving solutions that are tailored to each specific problem instead of applying the quality solution. In modern times, Data science has extensive uses in numerous fields, i.e., in theoretical and applied research areas such as machine interpretation, speech recognition, advanced economy, and also in fields like healthcare, social science, medical informatics. Data Science influences the growth and improvements of the product by providing a lot of intelligence about customers and operations, by using methods such as data mining, data visualization, and data analysis.

Importance of Data Science

Now, let us see some of the reasons which focus on the increasing importance of Data Science. From the past few years, Data Science came a long way and therefore it becomes an important part of understanding the working ethics of various industries. Below are some reasons which show that data science will always be a significant part of the economy of the global world.

1. With the help of Data Science, the companies will be able to recognize their client in a more improved and enhanced way. Clients are the foundation of any business and play an essential role in their success and failure. Data Science enables companies to connect directly with their customers in a modified manner and thus confirms the better quality and power of the business.
2. Data Science helps organizations to build this connection with the clients. With the help of data science, organizations and their products will be able to create a better and deep understanding of how customers can utilize their products.
3. One of the important features of Data Science is that its results can be applied to almost all types of industries such as travel, banking, healthcare, and education. With the help of Data Science, the industries can analyze their challenges easily and can also address them effectively.

Due to the growing importance of data and its use, the demand for a Data scientist is also rising rapidly. They are now becoming essential parts of the businesses, products, trades, public agencies, and non-profit organizations. A Data Scientist can be defined as an all-rounder in information and computer scientist, database and software programmers, curators, and expert annotators. All of them are very important for the successful management of digital data collection. A Data Scientist is responsible for conducting original analysis and reviews which enables organizations to utilize the data appropriately and effectively in all the domains.

The data scientist works brilliantly to extract meaningful information from a huge stack of data and determine applicable patterns and knowledge so that they can be used to identify future goals, past trends, and objectives. This shows that Data Scientists are gaining huge popularity and importance. According to a study, it is found that there is a scarcity of talented professionals with Data science skills.

Conclusion: Data science is one of the growing fields. It has become an important part of almost every sector. It provides the best solutions that help to fulfill the challenges of the ever-increasing demand and maintainable future. Data scientists are the future of the world. Thus, a data scientist must be capable of providing great solutions that meet the challenges of all fields. To perform this, they should have proper resources and systems which help them to achieve their goal.

Case Study : Be ahead of the curve

 Be ahead of the curve, Do you know Nokia owned about forty percent of the cellphone industry till 2010, and now after a decade later its market share is not even worth mentioning. So, what happened to the world’s largest cellphone manufacturer, what went wrong with the process, how can a company so big fall into ashes so quickly. The only answer to all these questions is that they did not change them as rapidly as the world around them was changing, and when they realized this then it was too late and they lagged so much behind in this cut-throat market. There are numerous examples of monopolies that crashed faster than the blink of an eye because they just kept thinking rather than changing themselves with the world.

We are living in a fantasy, where you just can’t stand in one place. It feels to me like we are flowing in a technological river and any business which stops at a place just drowns and destroys. With every new ray of sun striking the earth, there is a new technological advancement happening in the world. The people who understand this cycle of change and have a vision of the future lead the world.

The founder and CEO of Amazon, Jeff Bezos understood the importance of the internet and the business model of the future at that time when people did not even know about the internet. Today he is the richest man on the planet, with no one even near him, he is showing people the scales that one can take their business to if they grab the right opportunities to keep them ahead of the cycle. In no time we will be seeing electric vehicles all around us and all the oil run vehicles will have vanished.

Tesla CEO Elon Musk is leading the charge in this matter and only a decade old company has become the biggest automobile company leaving everyone behind. Numerous examples like Google, Facebook, apple etcetera are there to tell us that the ones with the vision of the future will rule it. The businesses we are looking for today will no longer work in the same way as today and the rate of the change will determine the dominance of the business in the new world.

We here at DiginixAi are trying to change your organizations and business for the better. So that you do not become the next Nokia but the next apple. We are here to equip you with all the advanced technologies so that you always remain a torchbearer of change rather than following a herd. Join us to get yourself ahead of the curve.

Benefits of Data Science, Complete guide

Data science is a kind of knowledge in which we collect information together so that we can use it in its business and IT strategies. We then gather this knowledge properly and make it a valuable resource. Those who come with data signs ask a lot in today’s time because many companies are dependent on data signs. By filtering out a large amount of data, we get a lot of useful things and then we collect the work data and keep it for our work. This increases the ability of the company to compete because we do not search in the data signs, it also increases the business of the company. Data science is an area where people with mathematics, statistics, and computer science work. They use technologies such as machine learning, cluster analysis, data mining.

Data Scientist

As data increases in the business of a company, the need for data scientists starts in companies and they are kept to keep the data and report it correctly. So that the company can sell this data and earn some profit and the company can progress. The main job of a data scientist is to organize raw data. Normally data has to be extracted from the disorganized data and it has to be arranged so that that data can be used further.

This data is then scanned and work data is sorted from it. The data scientist has a lot of knowledge of machine learning, data mining, analytics, etc., and also knows coding and writing algorithms. In the same way, it is the job of a data scientist to manage and interpret data in such a way that he creates this data in such a way that it can be shown graphically and in the form of videos, photos etc. In this way we can also keep the data digitally and sell it to the rest of the companies, which increases the business significantly. To be effective, inside the data scientist, along with education, emotional intelligence and knowledge of data analytics should also be rich. The most important skill in a data scientist is how he is keeping the data and being able to explain to the people and how well he can show how it works.

It is also important that he is using good software and is also showing the importance of data. Data scientists make digital information from channels and sources such as smart phone Internet of Things (IoT) devices, social media, surveys, internet search, shopping. Data scientists extract patterns from many data sets so that they can easily solve the problems through data analysis, this process is also called data mining.

Benefits of data science

Data science is very useful in business decision-making. It uses the data very correctly and makes it useful so that we can use it.

The decisions we make from data give us a lot of benefits and also increases the ability to work. Data signs are also very useful in the recruitment of people, such as in the internal work of people, such as those who are selected for the next stage, then they are also sorted using data signs.

Taking aptitude tests from data and games, coding, etc. are very useful for the people of human resources as they take people into the company.

Data science usage

The benefits of data science also depend on the company’s goals and resources as to how the company performs and how it uses resources. The company’s advantage also depends on the sales and marketing department. As an example, we can see that some companies buy users’ data and then analyze it.

The data is understood correctly and after that, a proper report is made and then it is fully discussed in the company so that this data can be made effective. It is also very useful in campaigning.

Netflix also uses data-dependent algorithms that tell the user’s history of what he or she had seen in Netflix before. Data science is a very emerging field and in the coming time in the technological world it will grow a lot and we will be completely dependent on it.

Machine learning items are also used in data signs such as image recognition and speech recognition.

As we have seen the importance of data and the knowledge that it carries so at DIGINIX-AI we as a team of data scientist add value to your business in the following manner-

1. Better decision making with quantifiable evidence- Data needs to be at the fingertips of every company’s decision-maker. This can be problematic at times, since roughly 80% of all data is unstructured, and needs predictive analytic tools to gain insights on that data.
2. Improving the relevance of your product- Data science methodologies can explore historicals, make comparisons to competition, analyze the market, and ultimately, make recommendations of when and where your product or services will sell best. This can help a company understand how their product helps others and, as needed, question existing business processes.
3. Recruiting the best talent- Recruiting can be an exhausting effort, but with data science, this process becomes faster and more accurate. With all of the data points available on talent due to social media, corporate databases, and job sites, companies can work through these data points and use analytical methods to find the candidates who best fit the organization.
4. Finding your target audiences- By using data science with the information your customer provides, you can combine data points to generate insights to target your audience more effectively. This means you can tailor services and products to particular groups. Finding correlations between age and income, for example, can help your company create new promotions or offers for groups that may not have been accessible before

How Web Designing helps in making businesses profitable?

Web Designing, Saying it over the blunt side of the knife that the design of your website can either make or break the business you are trying to deliver. It actually makes a difference in how your target audience views your business or company and potentially turns them into your customers. As such, developing a website design that has an impressive user interface will result in a much better conversion rate, which leads to better business and revenue.

In this digital age, most businesses have already developed their respective websites to become more accessible for their customers. With the help of website design, business owners are able to create a user-friendly and welcoming online environment where users can get useful information at any time of the day. Ultimately, good design increases your company’s value, boosts sales, and puts your business in a better financial situation. Through building trust, making strong first impressions, building customer relationships, and even executing successful campaigns, good design helps make your business more profitable.

Moreover, when you have a well-managed website, people can rely on you. It builds trust, and when visitors trust you, they won’t have doubts about getting your products and services. In effect, you will have a thriving and profitable business.

When it comes to highlighting your online presence, there are several things that you need to put into great consideration. What does this actually imply to online marketers? Basically, the act of establishing your online presence does not simply end by just creating a basic website for your business and/or company. Most, if not all, websites have gained success through their online marketing efforts by incorporating the right SEO tactics and constantly feeding it with the right elements. It may not provide you with instantaneous positive outcomes, but in due time, it will surely make progress.

Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardized code and proprietary software; user experience design; and search engine optimization. Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all. The term “web design” is normally used to describe the design process relating to the front-end (client-side) design of a website including writing markup.

Web design partially overlaps web engineering in the broader scope of web development. Web designers are expected to have an awareness of usability and if their role involves creating markup then they are also expected to be up to date with web accessibility guidelines.

Fundamental story of Marketing concept

Marketing has been in existence since the concept of markets and buying and selling has come into existence. Everyone who needs to sell something needs to do marketing in one form or another. As the markets have changed and evolved through the generations so has the marketing.

In the early days, the only form of marketing available as face-to-face marketing, people just used to talk to people and explain to them their products and tried to persuade them to buy the products, and this has been the only form of marketing used for centuries. Then, in about the 15th century, mass printing became possible for the first time, and then printed ads started to appear. Then slowly printed ads started to appear everywhere and became the most widely used and main form of marketing till the 18th century when the billboards started to appear first, but even the billboards offering an alternate form of marketing, printed advertisements still remain the most common form of marketing. Billboards were very expensive, so they were only available for the rich and privileged.

That means common people were still using printed advertisements for marketing their products. Then soon as the number of magazines started growing in numbers, advertisements in magazines also started to become affordable to the people. But the need for a new medium of marketing was evident cause the printed posters everywhere were now unable to lure people, where these posters became a headache for people. Even in some countries, it was illegal to use posters on buildings and properties.

The need for new forms of marketing ended in the 20th century when the use of radio started and then suddenly you can listen to all types of advertisements on the radio, day and night. Soon after the early use of telephones and television started, the marketing industry involved with them, and telemarketing calls and luring visuals ads were everywhere. Telemarketing and visual advertisements are the most effective forms of advertisements that are still used widely but the users have now started to diminish after the emerge of digital marketing. After the emergence of the internet, the scene of marketing changed and became humongous.

Internet provided endless opportunities for marketing and then with the introduction of smartphones, marketing is all about a click or a touch. So, change is the only permanent is the only quote to stick by in the marketing industry.

India the center of digital innovation

Recently, the Indian government has banned 59 Apps, including Tiktok, ShareIt, Cam Scanner, etc., created and operated by China using Section 69 (A) of the Information Technology Act, 2000. The Ministry of Electronics and Information Technology (Ministry of Electronics and Information Technology-MeitY) has cited data security and privacy concerns as the basis for this ban.

As India’s digital economy is one of the largest markets in the world, it also has great importance in the global economy. In the era of the digital economy, we can call data the currency of the 21st century. There are many apps that have no income channels, but their only benefit is data collection. This internet-based business model is called Surveillance Capitalism, where all social media apps and other such platforms use their own data collected from users and receive income from it. The banned Chinese app in India is an example of surveillance capitalism. The credibility of Chinese companies in the global market has definitely been negatively affected by the ban on Chinese equipment by India. This has come as an opportunity for India. India will have to move towards digitization, working on a long-term strategy. Experts believe that the Indian digital economy can become the leader of the digital world.

The digital economy can be elaborated as

The form of economic system in which most of the money is transacted through credit cards, debit cards, net banking, mobile payments, and other digital means is called the digital economy.

Digital services have become important for the 21st-century economy. When more traditional methods of commercial transactions were interrupted in national or global emergencies, digital services have succeeded in filling such gaps.

Digital services enable access and distribution of a wide variety of products in many areas, from healthcare and retail distribution to financial services.

Components of Digital Economy

Keeping in view the changing scenario in the country, the digital economy can be divided into three main components:

The Digital India program of the Government of India has promoted financial inclusion as well as the use of digital infrastructure. The plan to provide nationwide access to digital infrastructure including high-speed WiFi has given a boost to the digital economy in India.

The second phase of the digital economy is the growth in electronic and mobile commerce in India. The technologically savvy younger generation considers online purchase the simplest means of purchasing goods. This has led to the expansion of e-commerce and m-commerce in the country.

The utility of data is increasing at every level in the digital economy. Our economy is going through a period of understanding and analyzing such data. In view of this, the Government of India has launched its own open data portal where data is available for analysis. In view of the ever-increasing amount of data and strategic importance, the government is helping to provide training and research in the field of data analytics for the digital economy.

India the center of digital innovation

Digital India is becoming a medium for digital empowerment by laying the necessary digital infrastructure for providing services in a digital way in the country. In a world where geographical distances are no longer a barrier to building a better future, India has emerged as a strong center for digital innovation in every field.

With more than one lakh villages connected to optical fiber, 121 crore mobile phones, around 122 crores Aadhaar, and 50 crore Internet services, India is now the largest population in the world with ease of technology.

The High-Speed ​​Internet 5G service in India is expected to be launched in the year 2020. The use of 5G technology will not only be limited to browsing on mobiles and laptops, but it will also be able to make new technological developments in health, agriculture, and industry-related sectors. Due to fast internet speed and low latency, it will also prove useful in serverless applications, remote control surgery, connected smart city.

Artificial intelligence is going to play an important role in the field of economic development and social progress. India’s mission is to develop a human-centered artificial intelligence, which can benefit humanity in an inclusive manner. Finding solutions to difficult problems and joining the world’s leading countries in the field of Artificial Intelligence is among India’s main goals.

At present, a technologically efficient economy is playing a major role in determining the foreign policy of the country. Cyber ​​Secure India’s 5G Internet technology will prove to be an important factor in determining relations with developing countries.